Thursday 26 February 2009

Woo Hoo - I've passed!

Hurrah - got home from work this evening to find a letter from CIM. I nervously opened it to find I had got a B in my Marketing Research module! Checking the CIM website all day did me absolutely no good at all!

Just another three to pass and I'm all done.

I'm off to have a celebratory cuppa...

Mrs M
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Exam results - eeekk!

The exam results for the CIM exam I took in December should be out tomorrow. But our lecturer said last night they could appear online anytime now. I wont be able to concentrate and will be check the website every five minutes. I feel sick!

Mrs M
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Wednesday 25 February 2009

Amazon - too much of a good thing?


Now, don't get me wrong. I love Amazon. They have made the last two Christmases soooo simple and their Wish List is a genius idea!

So why do they think they need to email me EVERY DAY with special offers? At first I would open the email and have a quick look and perhaps even click on a couple of items to have a better look. Then I moved on to quickly scanning the email before deleting. Now I just delete them without even looking at the title of the email. And recently I have started to become angry when I open my email in the morning and low and behold every day there is a fresh, new email from them!

I work in marketing and understand the theory behind building customer relationships, getting current customers to buy is easier than recruiting new ones etc, etc. But I still think daily emailing is too much and I am sorry Amazon, I am going to have to unsubscribe.

Mrs M
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